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Makeup Options
For nearly 20 years, the Shero team, which consists of experts such as cosmetologists, biochemists, and pharmacists, has been conducting R&D to design and manufacture high-quality natural cosmetic formulas and ingredients.
Liquid Type
Liquid formulas offer a sense of weightlessness and effortless application, blending seamlessly with the skin for a natural, radiant look. These products are ideal for those who prefer a lightweight, buildable coverage that feels like a second skin.
Our range includes
Lip Gloss, Lip Oil, Liquid Lipstick, Lip Tint, Lip Stain, Lip Lacquer, Liquid Eyeshadow, Liquid Eyeliner, Liquid Eyebrow Pen, Liquid Foundation, Serum Foundation, Water-Based Foundation, Liquid Blush, Setting Spray, Primer, Mascara
Cream Type
/ Rich Pigmentation and Blendability. /
Cream formulas offer a rich, velvety texture that blends seamlessly for a polished, professional finish. These products are perfect for creating intense colour payoff and achieving a variety of looks, from subtle washes to dramatic smoky eyes.
Our offerings include
Lip Stick, Lip Balm, Color-changing Lip Balm, Cream, Eyeshadow, Eyebrow Pomade, Cream Foundation, Blush Stick, Multi-Stick Cheek & Lips, Jelly Blush, Cream Blush, Concealer, Cushion Foundation, Cushion Blush, Tinted Sunscreen, BB & CC Creams
Gel Type
/ Smooth Application and Long-Lasting Hold. /
Gel formulas bridge the gap between liquid and cream textures, offering the smooth application of a liquid with the long-lasting hold and rich pigmentation of a cream. This makes them ideal for creating defined lines and achieving a sleek finish.
Explore the versatility of our Gel Products
Eyebrow Gel, Eyeliner Gel, Gel Blush, Gel Highlighter, Gel Primer, Gel Lipstick, Gel Lip Liner, Gel Bronzer, Gel Contour, Gel Eyelash Adhesive, Gel Eyebrow Tint
Powder Type
/ Versatility and Long-Lasting Wear. /
Powder formulas offer versatility and long-lasting wear, setting makeup in place and creating a variety of finishes. These products are ideal for those who desire a matte or satin finish, oil control, and extended wear.
Explore our selection of Powder Products
Lip Pencil (Lip Liner), Pressed Powder Eyeshadow, Baked Powder Eyeshadow, Eyeshadow Stick/Eyeshadow Crayon, Loose Powder Eyeshadow/Pigments, Eyeliner Pencil, Eyebrow Powder, Eyebrow Pencil, Powder Foundation, Setting Powder, Mineral Powder, Translucent Powder, HD Powder, Finishing Powder, Powder Blush, Contour, Bronzer
/ Considerations for Choosing Textures. /
When selecting makeup textures, it's important to consider your skin type, desired finish, and personal preferences. For instance, those with oily skin may prefer powder-based products for oil control, while those with dry skin may opt for cream-based formulas for hydration. Experiment with different textures to discover the ones that best suit your needs and create the looks you desire.
Ingredient Options
Please let us know which ingredients you would like us to add to our product formulas to meet your specific cosmetics needs.
/ Know more about ingredients/
Our cosmetic formulations for face, eyes, and lips feature a blend of essential ingredients including waxes, oils, and vitamins. Waxes such as beeswax and carnauba wax provide structure and texture, ensuring smooth application and long-lasting wear. Nourishing oils such as jojoba oil, argan oil, and coconut oil hydrate and condition, leaving skin and lips soft and moisturised. Vitamins like Vitamin E offer antioxidant benefits, protecting against environmental stressors and promoting skin health. Together, these ingredients create high-quality cosmetics that enhance natural beauty while providing nourishing care.